System capabilities
At CONTTRA, we don't work with a service catalog or isolated actions. We operate Spain as an execution system under one accountable owner, a clear cadence and signal-based decisions.
Our capabilities can be activated through our programs (Spain Expansion Program / Spain Growth Program) or modularly when priorities require it, but always under the same governance, decision rules and quality standard.
When specialized execution is required, we work with partners of our ecosystem coordinated by CONTTRA under one operating standard.
What we can activate in Spain
(under one framework)
Market Intelligence & Insights
Turning uncertainty into clear decisions grounded in Spain reality
- Market analysis and demand signals
-
Segmentation and target audience insights
Competitor benchmark - Local positioning and messaging
- Cross-border viability and unit economics
Go-to-Market & Strategy
Design channel sequencing and strategy execution adapted to Spain.
- Channel strategy (DTC/marketplaces/retail, what goes first and why)
- Marketing mix architecture
- Execution plan and operating priorities (with KPIs, backlog and timeline)
Growth & Performance Marketing
Building measurable acquisition through a testing-led learning system.
- Funnel strategy (TOFU / MOFU / BOFU)
- Performance strategy (testing, optimization and disciplined scaling)
- Paid Media and SEM (Meta, Google, TikTok)
- Tracking, analytics and dashboards (measurement and governance)
Digital Experience & Conversion
Improving conversion by removing friction and strengthening trust.
- Web and ecommerce audit and strategy
- PDP/landing structure
- UX/UI and CRO (friction, trust and conversion)
- SEO strategy and keyword research
- Localization beyond translation
Content Production
Produce Spain-native assets designed to convert across paid, social, web, and launches.
- Creative direction (messages, angles and formats)
- Photo and video production
- Design
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Local copywriting (web, PDP, ads, social
and marketplaces)
Social Media & Community
Building trust, social proof, and sustained in-market demand.
- Social Media strategy (by objective and stage)
- Content planning and editorial system
- UGC and influencers (program, casting, coordination, briefs and logistics)
- Community management
- Social listening (signals and feedback)
Local Operations, Partner Coordination & Logistics
Infrastructure and coordination so growth doesn't break operations.
- Customer experience and reputation (reviews, processes and responses)
- Partner coordination (SLAs, processes and operational reporting)
- Logistics (3PL onboarding, fulfillment setup and ecommerce integration)
- Retail/distribution support (when applicable)
Activated under one system.
Measured with one scoreboard.
Operated with one cadence.
Send it. We’ll make Spain happen.
sales@conttraglobal.com